Rewards Blog

Half of Americans Are Confused About Credit Card Rewards

Jun 5, 2018

Do your customers have a handle on their credit card rewards? Is it about miles? Points? Cash back? A mixture of all three? Do they know how, exactly, they’re earning the rewards and how to redeem them? If you think they do, you might want to think again. A new survey by NextAdvisor found that roughly half […]

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The Future of the Branch: They Still Play a Vital Role in Your CX

Jun 4, 2018

If you spend time reading trade publications like I do, you’ll see a lot of articles declaring the death of things … direct mail, community banking, debit rewards, and even checks (how dare they!) One that I see quite frequently though is the death of the bank branch. I think this declaration is a little […]

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Branch of the Future: Is Technology the Only Answer?

Jun 1, 2018

When we talk about the Branch of the Future in banking, most of what we think about tends to be those new branch pilot concepts that are trotted out every year: Futuristic designs full of touchscreens, self-serve stations, open floor plans and lounges. In other words, we imagine branches that look like anything BUT a […]

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Three Thoughts on Building Your YouTube Presence

May 15, 2018

Video is a critically important way many financial institutions reach out to both existing and potential consumers. As consumer content preferences change over time (people reading more but in smaller bites, such as Twitter, and video taking such a prominent place) marketers are increasingly tasked with driving more presence towards their video content platform. While […]

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What Toy Stores Can Tell Banks about AI’s Influence on Future Customer Expectations

Feb 20, 2018

Artificial intelligence really is a double-edged sword, isn’t it? Our society views this technology with equal parts fear and fascination. Using machine-learning algorithms to analyze the unique genetic make up of a cancerous tumor and predict the best drug therapies is fascinating. But headlines that claim robots will steal a good chunk of jobs in the […]

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